According to Pulse Asia, as of September 2021, 91% of Filipinos get their information from TV, 49% from radio, and 48% from the internet.
The pandemic has changed the way we consume information, changing the way advertisement and information is delivered to us. But as social creatures, we are inclined to follow where social events and interactions are happening—and in this day and age, it’s on Facebook. Join Fr. Tito Caluag and his friendly trio of distinguished thinkers—Dr. Leloy Claudio, Manolo Quezon, and Carlo Santiago—to understand how advertising and PR is influencing our choices and votes this coming election.
To watch the full version of this conversation with Emily Abrera, a veteran PR practitioner and president of the Foundation for Communication Initiatives, head to the Conscience Collective Youtube Channel here.